Sumolabs

• Web Trends Map on Flickr
  Really great diagram indicating the players of the web: both domains and people.
  
  
  
• Future: How The Social Contract Between People and Brands Will Evolve
  
  

  In a previous post, I highlighted how this simple technology will shift the power from marketers to customers, and as a result registrations pages will go extinct. How will this happen? Because people will be able to control their identity, and can choose to expose as much or as little information as they want to brands and websites, they are now in control.

  
  I am not sure I holistically agree with the prediction, but I think the argument is sound. Something to consider though: People will always exchange their information for things of value.
  

  
  
• The Future of Social Media Marketing - Social Media Roadshow 2009 @ SMEI
  Great insights from thought leaders in the social media space.
  
  
  
• 7 benefits of social media outsourcing
  Outsourcing social media publishing and conversation? Does this violate the best practice of authenticity and transparency?
  
  
  
• What Best Buy is doing with Social Technologies
  
  
  
• A Google Ranking Experiment
  Two SEOs strategies go toe to toe. Who will win?
  
  
  

Knowledge is power.